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2012 Giant Road Media Camp in Mallorca

2012 Giant Road Line Unveiled in Spain

June 30, 2011

Last week Giant unveiled its 2012 road bike lineup at a global media event in Mallorca, Spain. Over the course of a week, editors from major cycling media outlets around the world were granted a sneak peek at some exciting new products and technologies, including the TCR Advanced SL bikes that will be ridden by the Rabobank Team at the upcoming Tour de France.

After learning about the new engineering, design and manufacturing processes behind the new line of bikes, editors had a chance to test-ride the new products in one of the most ideal road riding locales in the world.

Details of all the new bikes, gear and technologies are currently filtering through all the various web sites and magazines that attended the event. Here’s a brief look at some of the highlights:

The bike that started the Compact Road revolution has been revamped. It’s lighter (820 grams for the frameset), stiffer (40 percent more steering stiffness), and features some groundbreaking engineering and manufacturing innovations that trickle down throughout the range, which also includes the TCR Advanced, and TCR Composite models, plus the TCR Advanced W women's model.

Developed with the Rabobank team over the last few months, pre-production models of the new TCR Advanced SL have been spotted at major ProTour events this spring. The media that came to Mallorca got the inside story on the bike—and then they were able to ride it on the pristine roads of the Spanish island.

Giant has updated its entire line of endurance road performance bikes. Defy and Avail are aimed at male and female road riders who crave the lightweight, stiff, efficient power transfer of a competitive road bike but with the smooth feel and comfortable positioning of an endurance-oriented road machine.

One of the showstoppers in Spain was the all-new Defy Advanced SL. Designed and developed with the help of Rabobank pros who favor an alternative-geometry bike for grueling classics-style races, it represents one of Giant’s biggest breakthroughs for 2012. With a sub-800-gram frameset, and many of the same engineering and manufacturing technologies of the TCR Advanced SL, the Defy Advanced SL drew plenty of attention in Mallorca.

The Defy/Avail range also includes the Defy Advanced, Defy Composite and Defy aluminum models for men, plus the Avail Advanced, Avail Composite and Avail aluminum models for women.

Giant is once again establishing a new industry standard in its Advanced and Advanced SL level performance road bikes. OverDrive 2, a new oversized steerer-tube technology, improves steering stiffness by up to 40 percent without adding weight. Editors in Mallorca learned about the engineering behind the new standard, which uses 1 1/4-inch top bearings and 1 1/2-inch bottom bearings.

One of the biggest news items to come out of Mallorca was the emergence of Giant WheelSystems. Giant unveiled four new models that will be available on Giant road bikes and as aftermarket gear in 2012. Giant engineers and product developers discussed with editors the product details and the “System Engineered” design philosophy that led to these best-in-class WheelSystems. Editors were also able to test-ride the P-SLR1 Aero and P-SLR1 models.

For an example of coverage from Mallorca, check out VeloNews.com’s report on some of Giant’s newest technologies and the new Giant WheelSystems.

Giant’s 2012 road bikes will be available through Giant retailers later this summer.