Our purpose is to help you unleash your full potential no matter the chosen path. We do this with our products, our people and the stories we share. Come feel what it’s like to be limitless.  

Our Giant Canada Ambassadors come from all across the country. We do not just support the fastest racers on the circuit, we look to work with riders within your community who help support and grow cycling culture. They are involved in youth cycling projects, trail building and advocacy, inspiring others to ride bikes and help their local bike shops with events. We look to supply them with all the right tools to make that happen. Our 2021 Ambassadors are an extension of our brand and #rideunleashed on a daily basis.

MEET OUR AMBASSADORS or check out their stories below