It’s official; The Giant Store - Bristol opened it's doors on Saturday 7th November with a day and night to remember!

Shoppers were treated to a day of stunt shows courtesy of British trials rider and multiple World Record holder Andrei Burton, who is currently ranked number 5 in the world.  Burton whipped the crowds in to frenzy as he performed gravity defying stunts whilst riding his Giant Trials Pro bike. Stunned shoppers gasped and cheered at the display with Giant staff on hand to talk about the new store and Giant’s exciting 2010 products.

Giant UK Marketing Manager, Collette Clensy, explained “Andrei’s performances were inspirational for the young crowd and got everyone excited for the evening launch. We wanted to give people a show to demonstrate just what can be achieved whilst riding a Giant bike.”

Following Andrei’s display, The Giant Store – Bristol team welcomed customers and cycling enthusiasts, local media and tourism representatives, family and friends to the evening launch party which took place inside the new Giant store in the Willow Brook Centre, Bradley Stoke. Giant riders were on hand to give the new store their seal of approval; Triathlete and Olympian Marc Jenkins and his partner, Olympian and 2008 World Triathlon Champion, Helen Jenkins, along with local hero and Cross Country Mountain Bike Olympian, and Common Wealth medallist, Oli Beckingsale.

The launch party came soon after Giant’s third UK brand store first opened its doors to customers. Already the shop has established itself as an integral part of Bradley Stoke’s town centre development and local community. With a great selection of bikes and cycling gear to suit the needs of every rider from budding novice to experienced enthusiast, knowledgeable staff on hand to offer advice as well as servicing and repairs and a friendly, welcoming atmosphere, the store offers something for all.

After cutting the ribbon, Director of The Giant Store - Bristol, Paul Newman stated, “With our good friends at Giant we have created the ultimate cycle shop experience right here in Bradley Stoke and with the launch party we wanted to show the people of Bristol exactly what an amazing store we have to offer them”.

The Giant Store - Bristol is open for business 7days a week and is located in the lower mall at The Willow Brook Centre in Bradley Stoke. To find out more visit the Giant Stores website at www.giant-stores.co.uk or drop in to the store and enjoy the experience yourself. Discover that life’s better by bike with The Giant Store - Bristol.